DTSPP now accepts vendor application

In order to assist SMEs in the retail and catering industry, the HKSAR government has prepared $500 million for the Digital Transformation Support Pilot Programme (DTSPP). This is a one-to-one matching fund with maximum of $50,000 to help eligible companies to procure, rent or subscribe electronic payment system, POS, digital marketing and CRMs etc. Vendor … Read more

BUD Fund extends to Türkiye

2023 BUD Fund

From 31st Oct 2023, the BUD Fund extends to Türkiye. Republic of Türkiye locates at Asia-Europe junction and the country is a member of the G20 Group. The economies under discussion with Hong Kong include Bangladesh, Russia and Saudi Arabia. Up to Oct 2023, the BUD Fund supports Mainland China and other 37 economies.

BUD Fund geographical limitation

2023 BUD Fund

The Budget will be released next month, and the Chinese Manufacturers’ Association (CMA) gave a number of suggestions. One proposed item is to release, as the EMF, the geographical limitation of the BUD Fund. The Fund should support all markets outside Hong Kong (no more Mainland Programme and FTA and IPPA Programme), the CMA suggested. … Read more

Don’t wait for clearance. BUD Fund for e-Commerce.

E-Commerce can cross the border

The Chief Execute-elect John Lee said, the re-opening of mainland border is the first priority job of his term. However, it is clearly not pragmatic to wait for the re-opening at this moment. “Zero-COVID policy” are only in several countries and regions in the world. Even isolated North Korea reported thousands of cases recently. Scientists … Read more

HK Lifestyle ShoppingFest 2021

HKTDC sourcing

The Hong Kong Trade Development Council organized the very first major exhibition since the COVID-19 pandemic – “HK Lifestyle ShoppingFest 2021”. There are 8 main themes: baby, smart product, jewelry, health, household, pet, learning and food. Exhibitors can enjoy “Convention and Exhibition Industry Subsidy Scheme” and gain 50% sponsor with maximum amount HKD $10,000 for … Read more

Big data social media marketing with BUD Fund

China social media banner

If things go right, China will be in post-pandemic time and online marketing will be more important than ever. Chinese rely heavily on social media, such as early day Weibo(微博), Wechat(微信) and nowadays Little Red Book(小紅書), TikTok(抖音) and Kwai(快手) etc. The Research Department of Hong Kong Trade Development Council (HKTDC) posted an interview on 15th … Read more

Kuala Lumpur consumer behavior research – BUD Fund to Malaysia

Malaysia shopping mall banner

The Hong Kong Trade Development Council (HKTDC) research has conducted a survey recently to study buyer behavior in Kuala Lumpur (KL) of Malaysia. BizMagnet BUD consultant believes that is valuable reference for businesses intend to go Malaysia, and highlights the keynotes with the information of the BUD Fund FTA Programme (a.k.a. ASEAN Programme). This article … Read more

Webinar: eCommerce content marketing & customer engagement

Webinar

As eCommerce has become the mainstream nowadays, the new generation marketing method such as content marketing is more and more important. So what is content marketing? How to gather customers with content marketing? Different from old-day marketing, we emphasize customer engagement today. Customers are not only consumers but also our brand representatives. The Hong Kong … Read more

Webinar: F&B Success

BizMagnet - Seminar banner

In all circumstances, food and beverage (F&B) is a sector never-die. Besides quality, the owner is also critical for the success. The HKFYG Jockey Club Social Innovative Centre (SIC) event “Business Clinic” invites Calvin Tse, the founder and CEO of Kam Kee Cafe, and Jeff Law, the managing director of Top Soya Food, to share … Read more

Webinar: Why business needs inbound marketing?

BizMagnet - Seminar banner

Inbound marketing is one of the hottest recent marketing strategies. Different from outbound marketing which keeps pushing advertisement to public intensively, inbound marketing pulls the customers attention via content, social media, SEO etc. The first advocate of inbound marketing is American company HubSpot, and BizMagnet is a government funding consultancy using inbound marketing. The HKFYG … Read more