BUD case study: from material supply to brand

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I had a gathering with an old client and talked about business. My friend is a gemstone businessman, his major business is jewelry design and material supply. He has been in the industry for more than 3 decades, witnessed the open policy of China and global economic change. Gemstone supply is a steadily periodic industry … Read more

Build your online shop with TVP

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COVID-19 pandemic (formerly known as “Wuhan pneumonia”) spread globally and changes the habit of mankind. The incident moves e-Commerce forward for 5 to 10 years that some people never tried online shopping have started to buy daily stuff on the Internet. We can see the tremendous booming of Amazon and HKTVmall. An early investigation also … Read more

Webinar: Digital business case sharing

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In the coming webinar by GS1 Hong Kong, experts will discuss how Hong Kong businesses perform digital transformation under the COVID-19 pandemic. The measure helps to seek new customers and strengthen customer loyalty. Business mixed with new economy model, for instance e-Commerce platform, digital marketing, O2O integration etc can implement the omni-channel marketing. Items such … Read more

EMF cover 50% cost of new HKTDC sourcing

HKTDC sourcing

The Hong Kong Trade Development Council (HKTDC) ‘s mechanizing platform “HKTDC Sourcing” will launch new interface and function next month. There are more than 2 million registered buyers and 100 thousand suppliers on the platform, connecting more than 20 million businesses annually. You can apply for government fund subsidy to use the HKTDC sourcing platform. … Read more

Big data social media marketing with BUD Fund

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If things go right, China will be in post-pandemic time and online marketing will be more important than ever. Chinese rely heavily on social media, such as early day Weibo(微博), Wechat(微信) and nowadays Little Red Book(小紅書), TikTok(抖音) and Kwai(快手) etc. The Research Department of Hong Kong Trade Development Council (HKTDC) posted an interview on 15th … Read more

TVP POS retail system

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Today(12/9) is the first weekend after social gathering ban relaxed (4 people for a table). Obviously there are more people in the streets and malls, especially restaurants and retail store in shopping malls. BizMagnet hopes Hong Kong people keep the social distance to protect ourselves and recover the economy soon. I went out to observe … Read more

Webinar: eCommerce potential & eShop tips

Since the third wave of COVID19 (formerly known as “Wuhan pneumonia”) in Hong Kong, many businesses have started their e-Commerce, such as online shop and online platform. The Technology Voucher Programme (TVP), BUD Fund and a regular government funding, and D-biz are very popular that support online shops and digital marketing etc. Government fund sponsors … Read more

Kuala Lumpur consumer behavior research – BUD Fund to Malaysia

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The Hong Kong Trade Development Council (HKTDC) research has conducted a survey recently to study buyer behavior in Kuala Lumpur (KL) of Malaysia. BizMagnet BUD consultant believes that is valuable reference for businesses intend to go Malaysia, and highlights the keynotes with the information of the BUD Fund FTA Programme (a.k.a. ASEAN Programme). This article … Read more

Webinar: eCommerce content marketing & customer engagement

Webinar

As eCommerce has become the mainstream nowadays, the new generation marketing method such as content marketing is more and more important. So what is content marketing? How to gather customers with content marketing? Different from old-day marketing, we emphasize customer engagement today. Customers are not only consumers but also our brand representatives. The Hong Kong … Read more

Webinar: Home economy, new retail

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Under COVID-19, we are all talking about online shops. But is it effective to open a website only? The CUHK United College Alumni Association invites two alumni to share their e-Commerce experience. The first one is Ricky Wong (1985/EE), the CEO of HKTV Mall. (BizMagnet: Online shop is one of hit TVP projects) Date: 2020/08/21(Fri) … Read more

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